VMS is truly for one and all. With video SMS the power to communicate audio visually has become easier and in your own hands.
A simple SMS which is very common in today’s world will be able to carry an encoded audio-video message to the recipient’s device and instantly play in the respective media player through a process of progressive download (streaming). The medium of transmission will be the widely used internet. A mobile phone which has GPRS (General Packet Radio Service) activation or a PC that has internet connectivity will be able to render the service. One can even send unlimited videos to their email ids along with a video message. There is no size limitation of any video file or attachment sent through the newly invented product. It can also merge any audio visual commercial with video content broadcasted as an SMS which means multiple video can be merged before broadcasting.
1) How will it appear to recipients?
Your recipient will get a simple SMS, wherein a link would appear. All he/she needs to do is click on the link and then view it unlimited times.
2) Will it have text?
If you desire you can add additional text as a personal message however it cannot be more than 160 characters per VMS.
3) Is there any text limit?
Yes there is a text limit. You can send up to 160 characters per VMS
4) What if I only want to send images or slides?
You can certainly send documents, images, pdf files etc but the message has to accompany a video without which you will be unable to send any attachment
5) How will this technology benefit my company/campaign?
As an advertiser it is important for you to reach the right audience at the right time. With newspaper advertisement you have no clue who exactly has viewed your advertisement. Same is the case with Television. With so many programs and channels your message seems to fade away.
SISA comes to your aid. Instead of relying on television and print media go in for today’s visual mobile advertising where your advert comes directly on video format to any phone irrespective of its make, platform or network. Your targeted audience will receive your video advert right in their phones. It just doesn’t get more personal than this.
6) How will I know how many have clicked? How will you generate that report?
Don’t take our word for it. See it yourself. We have an automated generic report system which clearly states how many have viewed and clicked on your advertisement. This gives you an exact understanding of your reach with VMS advertising.
7) What if I want area wise distribution? For example if my establishment is in South Mumbai, then I only want my Advertisement to reach those specific areas in and around South Mumbai and not the other parts. Is that possible?
Of course it is possible. Video Advertising through mobile is all about having complete control. We can either user your existing database or purchase an area wise database and send to only those prospective customers to whom you think would benefit most from your product or service offerings.
We sincerely hope all your doubts relating to Video Messaging and Video Mailing have been covered, however we will cover more of these points in the next article.
